Your customers see recovery emails coming directly from your company, not Churn Buster. Adding DNS records to your domain settings authenticates your sender email addresses for enhanced trust and deliverability.

• remove the “via” identifier and any mention of Churn Buster
• start building email sender reputation with high-trust emails sent via your domain
• avoid spam filters with the latest anti-spoofing standards

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Instructions:

1. Find the DNS records in your Churn Buster account

Go to the Deliverability section in your account settings to see the sending domain(s) in your account.

• To add a sending domain to this section, add an email address for that domain in the "Sender Email" field of any of your campaign emails.

Click on a sending domain to view the DKIM and Return-Path records.

2. Add DKIM and Return-Path to your domain settings

Log in to your domain registrar (GoDaddy, Cloudflare, etc.) and add the records in DNS settings.

• DKIM is added as a TXT record. Return-Path is added as a CNAME record.

• Set the TTL (Time to Live) to whatever you're comfortable with (e.g. 1 day).

3. Click "Verify" in your Churn Buster account

Back in the "Sending Domains" section of Churn Buster, click the blue "Verify" buttons to verify the records.

• Note: The records may take up to 48 hours to propagate.

• Tip: If using Cloudflare, the proxy needs to be disabled after adding the records by clicking the orange cloud so it becomes a grey cloud.

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